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Facebook Ads Management Services

Facebook offers an unprecedented level of demographic targeting. Whether you have a service, a product, or something new – Facebook Ads can be highly effective. From the creative, ad copy and call-to-action our Facebook Ads specialists can create a high converting Facebook Ad campaign for you.

 

Let's Discuss Your 'Done For You' Package

Our Facebook Ads Management Package

What’s included in this DFY package?

Unique Ads For Each Step Of The Funnel

Each ad campaign is specifically designed to target users at every step of the conversion funnel.

Powerful Retargeting

Return On Investment

Because of (typically) lower costs-per-clicks that we are able to achieve on Facebook, the return on investment potential is significant.

Engagement Focused Scroll Stoppers

Development, Monitoring, Optimization & Reporting

Laser Targeted Audiences

Advertising to the wrong audience is the equivalent of burning cash. We can help reduce wasted spend by only targeting those relevant to your products and services.

Exclusive Features

Whether you’re a new business, small business or expanding business our local lead generation strategies can impact your bottom line.

Reduced inefficient spend

A typical Facebook Advertising Agency will take your payment details then build and launch your campaign. There is little-to-no monitoring and optimizing of you campaign. This results in wasted ad spend which can be deterimental to a small business’ marketing budget. Our Facebook Advertising Specialists are experts at determining when you have a winning ad and knowing when to optimize and scale these ads. 

No minimum spend or contracts

We’re small business friendly.  No budget is too low.  Our online advertising agency is confident that your return on investment with Facebook Ads will result in ongoing and higher Facebook Ads budgets.

Experienced Facebook ads specialists

Newbies to pay-per-click often make the same mistakes: too many ads, not enough ad sets, not enough ads, bad ad copy, and no use of advanced features or retargeting.

Clients Advertising With Google Ads

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Decrease In Cost Per Lead

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Decrease In Cost Per Click

Sample Facebook Ads Management Strategy

Want to take a look at a Facebook Ads management business plan? Have a look and see if a similar strategy is right for you.

Answers To Your Facebook Ads Questions

How do Facebook Ads work?

Yes they absolutely work.  But you have to make sure you have the right goal for your ads and that you are measuring the right things.

Facebook has some of the most highly targeted, lowest cost per click advertising available on the internet today.

Facebook ads do work differently for different industries. Maybe you’ve heard that people get $1/lead or $0.07/click and those results are possible but maybe not in your niche.  It takes testing, patience, and more testing.

It’s also important to note that if you have a low-cost product like an e-book or a $3 product, it’s very hard to have a positive ROI with Facebook ads.  You can use ads to drive traffic and get more brand awareness but you may need to vary your strategy with other methods of organic reach on Facebook.

What are the benefits of advertising online with Facebook Ads?

You only pay for performance

You set the budget to control costs

Targeted marketing reduces wasted ad spend

Much quicker results when compared to SEO strategy

How much does Facebook Ads cost?

That question is part of a larger one which is: what is your marketing budget? 

For testing purposes, I suggest using 10-20% of your overall budget for the campaign if possible.  Then testing at least 2-3 different ads and running them for $20-50 for each ad you are testing if possible.

Then here are some other tips:

  • $5-10/day at least to test.  You can have a larger budget if you want to get more traction but be aware of how large your audience is since you won’t be able to have a large budget with a small target.
  • 4 days minimum. Ads often improve their results over a few days and you need to let the ad get some traction.
  • Daily or Lifetime is ok.  Lifetime budget does allow for Facebook to optimize the delivery a little bit.
  • Keep optimizations at default settings. Facebook is doing a good job at optimizing the ad so there is no need to set your bid at a specific amount.

Are Facebook Ads better than Google Ads?

Facebook Ads and Google Ads are fairly different in the way they target people.

Google targets based on what people are typing in the search right that moment (as well as demographics).

Facebook targets based on interests that people have in their profile (Pages people have liked, Interests they may have added, and demographics targeting based on 3rd party data).

With Google ads you can target more around what people want immediately.  Maybe they are searching for “best prices on tennis rackets” vs. Facebook ads where you are targeting that they are interested in Tennis.

Often you get cheaper cost per click with Facebook Ads but with Google Ads you may be better able to target someone who is in “buying mode”.

How long do Facebook ads take to work?

CPC (Cost Per Click) or PPC (Pay Per Click) means you only pay for an ad if someone clicks on it.

Other advertising models include:

  • Cost Per Impression, where you pay based on how many times your ad was shown (not clicked)
  • Cost Per Engagement, where you pay when a user completes a predefined engagement (like watching your video ad)

Our Latest Facebook Ads Projects

Tail Waggers

Over 2% interaction rate on Facebook ads

Denim On The Diamond

Over 2,000+ Facebook page likes

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Facebook ads are all about the offer and getting the user to stop their scrolling behaviour. We work with you to generate captivating ads and compelling offers to maximize results.

Pat Henderson

Facebook Ads Specialist, Just Results Marketing

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1331 Ellis Street, Kelowna, BC, Canada

+1 250 979 8483

pat@justresultsmarketing.com

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